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| Criterion | ![]() Knowledge Modeling Concept Mapping | ![]() Product Discovery Jobs to Be Done | ![]() Product Discovery Assumption Mapping |
|---|---|---|---|
Purposedifferent | Concept Mapping arranges terms and relationships in a network that makes subject-matter connections tangible. It fits when a topic needs to be understood structurally rather than linearly. | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | 1-2 h | 1-3 Wochen | 45-60 min |
Participantsdifferent | 1-8 | 5-12 Interviews | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Concept Map, Relationship Labels, Knowledge Gaps | Job Stories, Outcome Statements, Opportunity List | Assumption map, Test backlog, Risk ranking |
Tagsno overlap | KnowledgeConceptsMappingSensemaking | CustomerOutcomesNeeds | AssumptionsRiskExperimentsValidation |
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