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| Criterion |  Business Strategy Blue Ocean Strategy Canvas |  Product Discovery Fake Door Test |  Product Discovery MVP Test Matrix |
|---|---|---|---|
Purposedifferent | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. | When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | 2-4 h | 1-5 Tage | 45-75 min |
Participantsdifferent | 3-10 | Nutzertraffic | 2-8 |
Formatdifferent | Workshop | Async | Workshop |
Outputdifferent | Strategy Canvas, Value Curve, ERRC Actions | Click Data, Interest Signal, Learning Decision | Test Matrix, Test Plan |
Tagsno overlap | StrategyPositioningInnovationValue | ValidationExperimentsDemandDiscovery | ExperimentsValidationDiscoveryOptions |
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