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| Criterion |  Decision Making Assumption Surfacing |  UX Research Diary Study |  Growth Funnel Analysis |
|---|---|---|---|
Purposedifferent | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. | When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. |
Complexitydifferent | Low | Medium | Medium |
Timedifferent | 45-90 min | 1-4 Wochen | 1-3 h |
Participantsdifferent | 2-8 | 5-20 | 1-5 |
Formatdifferent | Workshop + async | Async | Async |
Outputdifferent | Assumption List, Critical Assumptions, Learning Plan | Diary Entries, Longitudinal Patterns, Experience Timeline | Funnel report, Drop-off analysis, Optimization hypotheses |
Tagsno overlap | AssumptionsRiskDecisionDiscovery | UX researchTrackingBehavior | AnalyticsConversionGrowth |
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