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| Criterion | ![]() Product Discovery Assumption Mapping | ![]() Product Discovery Smoke Test | ![]() Product Strategy DIBB |
|---|---|---|---|
Purposedifferent | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. |
Complexitydifferent | Medium | Low | Low |
Timedifferent | 45-60 min | 1-5 Tage | 1-2 h |
Participantsdifferent | 2-8 | Nutzertraffic | 2-8 |
Formatdifferent | Workshop + async | Async | Workshop + async |
Outputdifferent | Assumption map, Test backlog, Risk ranking | Interest Metrics, Conversion Signal, Learning Note | DIBB document, Belief list, Bet list, Learning report |
Tagsno overlap | AssumptionsRiskExperimentsValidation | ValidationExperimentsDemandGrowth | StrategyDecisionAssumptionsHypothesis |
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