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Criterion
Paper illustration for Argument Mapping
Decision Making
Argument Mapping
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Growth Experiment workspace showing the question, observations, and next decision.
Growth
Growth Experiment
Purposedifferent
When statements, evidence, and counterarguments get mixed up, a debate quickly loses its structure. Argument Mapping breaks a thesis down into its reasoning and makes visible what it really rests on.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment.
Complexitydifferent
MediumLowMedium
Timedifferent
1-3 h25-40 min1-2 Wochen
Participantsdifferent
1-81-51-6
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Argument Map, Evidence Gaps, Decision RationaleLearning Card with evidence and next actionExperiment card, Result summary, Next bet
Tagsno overlap
SensemakingDecisionRationale
ExperimentsValidationDiscoveryLearning
MarketingGrowthExperimentsLearning
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Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of MVP Test Matrix with a method-specific labelled workspace.
Product Discovery
MVP Test Matrix