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| Criterion |  Decision Making Argument Mapping |  Product Strategy Lean Canvas |  Business Strategy Business Model Canvas |
|---|---|---|---|
Purposedifferent | When statements, evidence, and counterarguments get mixed up, a debate quickly loses its structure. Argument Mapping breaks a thesis down into its reasoning and makes visible what it really rests on. | When an early product bet still has too many open points, it brings target group, problem, and assumptions into a single view. It condenses the idea so core risks become nameable. | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | 1-3 h | 45-90 min | 1-2 h |
Participantsdifferent | 1-8 | 1-6 | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Argument Map, Evidence Gaps, Decision Rationale | Lean Canvas, Core Assumptions, Experiment Backlog | Business Model Canvas, Assumption List, Business Hypotheses |
Tagsno overlap | SensemakingDecisionRationale | StartupLeanAssumptionsBusiness model | Business modelStrategyValueInnovation |
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