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Criterion
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of a SWOT matrix with four separated quadrants and marked strategic options.
Business Strategy
SWOT Analysis
Purposedifferent
When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them.
Complexitydifferent
MediumLow
Timedifferent
1-2 h30-60 min
Participantsdifferent
4-123-12
Formatsame
WorkshopWorkshop
Outputdifferent
Alignment Map, Open Issues, Decision QuestionsSWOT matrix, Strategic options, Action list
Tags1 shared
AlignmentStakeholdersStrategyFacilitation
StrategyAnalysisMarketPositioning
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of a six-field PESTLE grid
Business Strategy
PESTLE Analysis
Paper illustration of Power-Interest Grid with a method-specific labelled workspace.
Facilitation
Power Interest Grid
Stakeholder Mapping
Facilitation
Stakeholder Mapping
Paper illustration of Stakeholder Salience Model with its method-specific working model.
Facilitation
Stakeholder Salience Model