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Selected:SWOT Analysis
Criterion
Business Strategy
SWOT Analysis
Purpose
The method helps clarify the current situation, opportunities, and strategic options concretely. It compares strengths, risks, market logic, and action options. The outcome is captured as a SWOT matrix, strategic options, and action list.
Complexity
Low
Time
30-60 min
Participants
3-12
Format
Workshop
Output
SWOT matrix, Strategic options, Action list
Tags
strategyanalysismarketpositioning
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