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| Criterion |  Growth A/B Testing |  Product Discovery Smoke Test |  Agile Example Mapping |
|---|---|---|---|
Purposedifferent | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When a story carries business rules and exceptions, it brings clarity before implementation. It makes examples, open questions, and boundaries visible enough that the logic becomes jointly sound. |
Complexitydifferent | High | Low | Low |
Timedifferent | 1-4 Wochen | 1-5 Tage | 30-60 min |
Participantsdifferent | 1-6 | Nutzertraffic | 3-7 |
Formatdifferent | Async | Async | Workshop |
Outputdifferent | Experiment results, Decision log, Learning summary | Interest Metrics, Conversion Signal, Learning Note | Example Map, Acceptance Criteria, Open Questions |
Tagsno overlap | ExperimentsGrowthAnalyticsValidation | ValidationExperimentsDemandGrowth | Behavior-Driven DevelopmentRequirementsExamplesRefinement |
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