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Criterion
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of shared options, independently placed voting dots, and a highlighted shortlist.
Facilitation
Dot Voting
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Purposedifferent
When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When a workshop has produced too many options and the group needs to condense quickly, dot voting makes preferences visible in a short time. It bundles individual votes into a solid signal for the next selection.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.
Complexitydifferent
HighLowMedium
Timedifferent
1-4 Wochen5-15 min45-60 min
Participantsdifferent
1-63-202-8
Formatdifferent
AsyncWorkshopWorkshop + async
Outputdifferent
Experiment results, Decision log, Learning summaryRanked list, Consensus signal, ShortlistAssumption map, Test backlog, Risk ranking
Tagsno overlap
ExperimentsGrowthAnalyticsValidation
FacilitationVotingConsensusPrioritization
AssumptionsRiskExperimentsValidation
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Independent contributions form an ordered group priority list.
Facilitation
Nominal Group Technique
Paper illustration of Riskiest Assumption Test with a method-specific labelled workspace.
Product Discovery
Riskiest Assumption Test
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing