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| Criterion |  Product Discovery Working Backwards |  Architecture Architecture Communication Canvas |  Delivery Communication Plan |
|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | The Architecture Communication Canvas plans architecture communication so the right people receive the right message. The method turns technical complexity into deliberate communication design. | When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost. |
Complexitydifferent | Medium | Medium | Low |
Timedifferent | 4-8 h, mehrere Iterationen | 60-120 min | 45-90 min |
Participantsdifferent | 2-6 | 2-8 | 2-6 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Future Press Release, FAQ, Vision Statement | Communication Canvas, Stakeholder Messages, Architecture Communication Plan | Communication Plan, Channel Matrix, Message Cadence |
Tagsno overlap | VisionNarrativeAlignment | ArchitectureCommunicationStakeholdersCanvas | CommunicationStakeholdersDeliveryPlanning |
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