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| Criterion | ![]() Product Discovery Wizard of Oz Test | ![]() Innovation Design Thinking |
|---|---|---|
Purposedifferent | When a new experience would still be too expensive to automate for real, it simulates the outcome behind the scenes. It checks user reaction and value before the technology disappears. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. |
Complexitysame | High | High |
Timedifferent | 2-10 Tage | 1 Tag bis mehrere Wochen |
Participantsdifferent | 5-20 Nutzer | 4-10 |
Formatdifferent | Workshop + async | Workshop |
Outputdifferent | Prototype Learnings, Manual Effort Notes, Risk List | Problem Statement, Prototype, Test Learnings |
Tags1 shared | PrototypeValidationMVP | InnovationPrototypeResearch |
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