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Criterion
A paper-based illustration representing Wardley Mapping with its core stages and visible working result.
Systems Thinking
Wardley Mapping
Paper illustration of a SWOT matrix with four separated quadrants and marked strategic options.
Business Strategy
SWOT Analysis
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Purposedifferent
Wardley Mapping makes visible where an offering stands today and where it can evolve. The method connects user need, value chain, and evolution stages into a strategic basis for platform, build, or buy decisions.SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.
Complexitydifferent
MediumLowLow
Timedifferent
1-3 h30-60 min45-90 min
Participantsdifferent
2-103-122-8
Formatdifferent
Workshop + asyncWorkshopWorkshop + async
Outputdifferent
Wardley Map, Strategic Options, Evolution NotesSWOT matrix, Strategic options, Action listAnsoff Matrix, Growth Options, Risk Notes
Tags1 shared
StrategySystems thinkingDynamics
StrategyAnalysisMarketPositioning
GrowthStrategyMarketPortfolio
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of a six-field PESTLE grid
Business Strategy
PESTLE Analysis
Paper illustration of System Dynamics Simulation with its method-specific working model.
Systems Thinking
System Dynamics Simulation
Paper illustration for Behavior Over Time Graph.
Systems Thinking
Behavior Over Time Graph
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas