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| Criterion |  Business Strategy VMGS |  Business Strategy SWOT Analysis |  Business Strategy Value Chain Analysis |
|---|---|---|---|
Purposedifferent | VMGS arranges vision, mission, goals, and strategies into a clear guiding logic. Direction, purpose, and priorities are connected so teams can decide more coherently. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. |
Complexitydifferent | Medium | Low | High |
Timedifferent | 2-4 h | 30-60 min | Half day |
Participantsdifferent | 3-12 | 3-12 | 3-8 |
Formatsame | Workshop | Workshop | Workshop |
Outputdifferent | Vision Statement, Mission Statement, Goals, Strategies | SWOT matrix, Strategic options, Action list | Value Chain Map, Lever List |
Tags1 shared | VisionGoalsStrategy | StrategyAnalysisMarketPositioning | StrategyBusiness modelDiagnosisAnalysis |
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