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| Criterion |  Business Strategy VMGS |  Product Strategy ICE Scoring |  Product Discovery Smoke Test |
|---|---|---|---|
Purposedifferent | VMGS arranges vision, mission, goals, and strategies into a clear guiding logic. Direction, purpose, and priorities are connected so teams can decide more coherently. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. |
Complexitydifferent | Medium | Low | Low |
Timedifferent | 2-4 h | 30-60 min | 1-5 Tage |
Participantsdifferent | 3-12 | 2-8 | Nutzertraffic |
Formatdifferent | Workshop | Workshop + async | Async |
Outputdifferent | Vision Statement, Mission Statement, Goals, Strategies | ICE Table, Top Idea List | Interest Metrics, Conversion Signal, Learning Note |
Tagsno overlap | VisionGoalsStrategy | PrioritizationScoringGrowthDecision | ValidationExperimentsDemandGrowth |
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