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| Criterion |  Product Strategy Value Proposition Canvas |  Innovation Rapid Ideation |  Business Strategy Blue Ocean Strategy Canvas |
|---|---|---|---|
Purposedifferent | When the value proposition and customer expectation drift apart, it makes fit and mismatch legible. It shows where offering and need don't yet come together. | When a decision needs to be prepared quickly, the method generates many solution-close variants in a short time. It deliberately relies on pace to undercut self-censorship and perfectionism. This quickly produces a usable field for prioritization and further work. | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | 1-2 h | 5-20 min | 2-4 h |
Participantsdifferent | 2-8 | 1-20 | 3-10 |
Formatdifferent | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Value Proposition Canvas, Fit Gaps, Hypotheses | Ideenpool, Roh-Shortlist, Cluster | Strategy Canvas, Value Curve, ERRC Actions |
Tagsno overlap | ValueNeedsStrategy | BrainstormingIdeationDivergenceSpeed | StrategyPositioningInnovationValue |
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