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| Criterion |  UX Research User Interviews |  UX Research Customer Journey Mapping |  Architecture Software Architecture Canvas |
|---|---|---|---|
Purposedifferent | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | The Software Architecture Canvas reduces a system to the most important architecture decisions, constraints, and interfaces. It is useful when teams need a resilient overall picture quickly. |
Complexitydifferent | Low | Medium | Low |
Timedifferent | 30–60 min per interview | 2-4 h | 1-2 h |
Participantsdifferent | 1 participant per interview | 4-10 | 3-10 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | Interview Notes, Themes, Insight Summary | Journey Map, Pain-point List, Opportunity Backlog | Architecture Canvas, Goals, Constraints, Quality Attributes |
Tagsno overlap | QualitativeResearchCustomerDiscovery | JourneyServiceService design | CanvasArchitectureAlignmentWorkshop |
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