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Criterion
Paper illustration for TOWS Matrix.
Business Strategy
TOWS Matrix
A paper-based illustration representing Wardley Mapping with its core stages and visible working result.
Systems Thinking
Wardley Mapping
Purposedifferent
The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking.Wardley Mapping makes visible where an offering stands today and where it can evolve. The method connects user need, value chain, and evolution stages into a strategic basis for platform, build, or buy decisions.
Complexitysame
MediumMedium
Timedifferent
1-2 h1-3 h
Participantsdifferent
3-102-10
Formatdifferent
WorkshopWorkshop + async
Outputdifferent
TOWS Matrix, Strategic Options, Priority ActionsWardley Map, Strategic Options, Evolution Notes
Tags1 shared
StrategyAnalysisOptions
StrategySystems thinkingDynamics
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of System Dynamics Simulation with its method-specific working model.
Systems Thinking
System Dynamics Simulation
Paper illustration for Behavior Over Time Graph.
Systems Thinking
Behavior Over Time Graph
Causal Loop Diagram workspace showing the question, observations, and next decision.
Systems Thinking
Causal Loop Diagram
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis