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| Criterion |  Operations Time Blocking |  UX Research User Interviews |  UX Research Personas |
|---|---|---|---|
Purposedifferent | With a calendar that grows on request, the method makes available time explicit again. It combines appointments, focus work, and buffer into a more realistic day structure. | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. |
Complexitydifferent | Low | Low | Medium |
Timedifferent | 15-30 min Planung, laufend | 30–60 min per interview | 1-3 Tage |
Participantsdifferent | 1 | 1 participant per interview | Internes Team |
Formatdifferent | Async | Workshop + async | Workshop + async |
Outputdifferent | Blocked Calendar, Capacity View, Focus Plan | Interview Notes, Themes, Insight Summary | Persona Profiles, Needs Summary, Scenario Notes |
Tagsno overlap | PlanningTime managementFocus | QualitativeResearchCustomerDiscovery | ResearchCustomerSynthesis |
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