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Criterion
Paper illustration of Three Horizons with its method-specific working model.
Business Strategy
Three Horizons
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration of a Business Model Canvas with nine connected compartments, a few notes and symbols for customers, delivery and economic relationships.
Business Strategy
Business Model Canvas
Purposedifferent
Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins.
Complexitydifferent
MediumHighMedium
Timedifferent
Halbtags-Workshop, dann iterativ1 Tag bis mehrere Wochen1-2 h
Participantsdifferent
3-124-102-8
Formatdifferent
WorkshopWorkshopWorkshop + async
Outputdifferent
Horizon map, Portfolio view, Initiatives per horizon, Resource planProblem Statement, Prototype, Test LearningsBusiness Model Canvas, Assumption List, Business Hypotheses
Tags1 shared
StrategyInnovationPortfolioForesight
InnovationPrototypeResearch
Business modelStrategyValueInnovation
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of Business Model Stress Test with its method-specific working model.
Business Strategy
Business Model Stress Test
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint