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Criterion
Paper illustration of Team API with its method-specific working model.
Team Design
Team API
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Purposedifferent
When expectations between teams stay fuzzy, it describes how a team can be reached, used, and held accountable. It clarifies responsibility, interaction, and load between teams. The result is captured as a Team API document.When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.
Complexitydifferent
LowMediumMedium
Timedifferent
Half day initial, dann laufend1-3 hMultiple workshops over several weeks
Participantsdifferent
Ein Team plus Stakeholder1-52-8
Formatdifferent
Workshop + asyncAsyncWorkshop + async
Outputdifferent
Team API DocumentFunnel report, Drop-off analysis, Optimization hypothesesHooked loop, Trigger map, Reward design, Ethics check
Tagsno overlap
TeamAlignmentCommunicationService
AnalyticsConversionGrowth
GrowthBehaviorRetention
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Paper illustration for Expectation Mapping.
Facilitation
Expectation Mapping