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| Criterion |  Business Strategy SWOT Analysis |  Business Strategy Ansoff Matrix |  Decision Making Argument Mapping |
|---|---|---|---|
Purposedifferent | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When statements, evidence, and counterarguments get mixed up, a debate quickly loses its structure. Argument Mapping breaks a thesis down into its reasoning and makes visible what it really rests on. |
Complexitydifferent | Low | Low | Medium |
Timedifferent | 30-60 min | 45-90 min | 1-3 h |
Participantsdifferent | 3-12 | 2-8 | 1-8 |
Formatdifferent | Workshop | Workshop + async | Workshop + async |
Outputdifferent | SWOT matrix, Strategic options, Action list | Ansoff Matrix, Growth Options, Risk Notes | Argument Map, Evidence Gaps, Decision Rationale |
Tagsno overlap | StrategyAnalysisMarketPositioning | GrowthStrategyMarketPortfolio | SensemakingDecisionRationale |
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