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| Criterion | ![]() UX Research Surveys | ![]() Facilitation Storytelling | ![]() Facilitation Alignment Mapping |
|---|---|---|---|
Purposedifferent | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. | When an insight needs to have an effect, storytelling translates dry facts into a comprehensible development. It combines context, tension, and consequence into a form that people remember and pass on more easily. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | 3-14 Tage | 45-120 min | 1-2 h |
Participantsdifferent | 50+ | 1-6 | 4-12 |
Formatdifferent | Async | Workshop + async | Workshop |
Outputdifferent | Survey Results, Charts, Segment Insights | Narrative Outline, Key Message, Story Arc | Alignment Map, Open Issues, Decision Questions |
Tagsno overlap | QuantitativeResearchValidation | CommunicationNarrativeStakeholdersFacilitation | AlignmentStakeholdersStrategyFacilitation |
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