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Criterion
Surveys method illustration showing its working structure
UX Research
Surveys
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Scenario Planning method illustration showing its working structure
Business Strategy
Scenario Planning
Purposedifferent
When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.Scenario Planning opens the view to several plausible futures instead of a single forecast. The method protects strategies from depending on too narrow an expected path.
Complexitydifferent
MediumMediumHigh
Timedifferent
3-14 Tage45-90 min0.5-2 Tage
Participantsdifferent
50+3-84-12
Formatdifferent
AsyncWorkshopWorkshop
Outputdifferent
Survey Results, Charts, Segment InsightsImpact Map, Outcome Hypotheses, Delivery OptionsScenario Set, Strategic Implications, Robust Options
Tagsno overlap
QuantitativeResearchValidation
OutcomesStrategyBehaviorPlanning
StrategyUncertaintyPlanning
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Paper illustration for Theory of Change
Systems Thinking
Theory of Change