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| Criterion |  UX Research Surveys |  Product Strategy ICE Scoring |  Decision Making Decision Matrix |
|---|---|---|---|
Purposedifferent | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | 3-14 Tage | 30-60 min | 45-90 min |
Participantsdifferent | 50+ | 2-8 | 2-8 |
Formatdifferent | Async | Workshop + async | Workshop + async |
Outputdifferent | Survey Results, Charts, Segment Insights | ICE Table, Top Idea List | Decision Matrix, Scoring Rationale, Selected Option |
Tagsno overlap | QuantitativeResearchValidation | PrioritizationScoringGrowthDecision | DecisionCriteriaScoringTradeoffs |
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