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Criterion
Surveys method illustration showing its working structure
UX Research
Surveys
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Independent contributions form an ordered group priority list.
Facilitation
Nominal Group Technique
Purposedifferent
When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.When loud voices could dominate a round, Nominal Group Technique protects individual thinking time from group effects. It collects ideas separately first and only then enables shared weighting.
Complexitydifferent
MediumHighMedium
Timedifferent
3-14 Tage1 Tag bis mehrere Wochen60-120 min
Participantsdifferent
50+4-105-12
Formatdifferent
AsyncWorkshopWorkshop
Outputdifferent
Survey Results, Charts, Segment InsightsProblem Statement, Prototype, Test LearningsRanked Ideas, Clarified Options, Group Priority
Tagsno overlap
QuantitativeResearchValidation
InnovationPrototypeResearch
FacilitationPrioritizationVotingInclusion
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Paper illustration of shared options, independently placed voting dots, and a highlighted shortlist.
Facilitation
Dot Voting
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Paper illustration for 1-2-4-All.
Facilitation
1-2-4-All