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Criterion
Paper illustration of Strategy Map with its method-specific working model.
Business Strategy
Strategy Map
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
A Strategy Map translates strategy into a few connected objectives across perspectives such as finance, customers, processes, and learning. This makes visible which capabilities and activities are meant to drive which results.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
MediumMediumLow
Timedifferent
2-4 h workshop plus reviewMultiple workshops over several weeks1-5 Tage
Participantsdifferent
4-102-8Nutzertraffic
Formatdifferent
WorkshopWorkshop + asyncAsync
Outputdifferent
Strategy Map, Objective Set, Cause-Effect HypothesesHooked loop, Trigger map, Reward design, Ethics checkInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
AlignmentExecutionGoalsCausality
GrowthBehaviorRetention
ValidationExperimentsDemandGrowth
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping