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Criterion
Six paper cards show a person moving from a problem through a service flow to a completed outcome.
UX Design
Storyboarding
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Purposedifferent
When a usage scenario needs to become understandable early, it condenses situations, context, and flow into a legible sequence. It helps check concept ideas before anything gets built.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.
Complexitysame
MediumMedium
Timedifferent
30-90 min45-90 min
Participantsdifferent
1-83-8
Formatdifferent
Workshop + asyncWorkshop
Outputdifferent
Storyboard, Concept Narrative, Testable AssumptionsImpact Map, Outcome Hypotheses, Delivery Options
Tagsno overlap
VisualizationConceptsSequencePrototype
OutcomesStrategyBehaviorPlanning
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Scenario Planning method illustration showing its working structure
Business Strategy
Scenario Planning
Paper illustration for Theory of Change
Systems Thinking
Theory of Change