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| Criterion | ![]() Innovation Starbursting | ![]() UX Design Customer Journey Canvas |
|---|---|---|
Purposedifferent | Helps clarify ideas, open questions, and testable next steps in concrete terms. It opens the thinking space, collects ideas, and leads to testable options. The result is captured as a star-shaped question map, question list, and assumption list. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. |
Complexitydifferent | Low | Medium |
Timedifferent | 30-60 min | 1-3 h |
Participantssame | 3-10 | 3-10 |
Formatdifferent | Workshop + async | Workshop |
Outputdifferent | Star-Shaped Question Map, Question List, Assumption List | Customer Journey Canvas, Pain Points, Experience Opportunities |
Tagsno overlap | BrainstormingIdeationWorkshopDiscovery | JourneyCustomerService designCanvas |
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