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| Criterion |  Product Discovery Smoke Test |  Innovation Brainwriting |
|---|---|---|
Purposedifferent | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When loud voices or hierarchy distort the idea search, the method creates a quiet entry into joint development. It gives everyone thinking space and gathers contributions without social brakes, making diversity more visible and easier to build on. |
Complexitysame | Low | Low |
Timedifferent | 1-5 Tage | 15-30 min |
Participantsdifferent | Nutzertraffic | 3-12 |
Formatdifferent | Async | Workshop + async |
Outputdifferent | Interest Metrics, Conversion Signal, Learning Note | Idea sheets, Expanded concepts, Prioritized list |
Tagsno overlap | ValidationExperimentsDemandGrowth | BrainstormingCollaborationInclusionIdeas |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
