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| Criterion | ![]() UX Design Service Blueprinting | ![]() Operations RACI Matrix | ![]() UX Research Customer Journey Mapping |
|---|---|---|---|
Purposedifferent | When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit. | With unclear responsibilities across several roles or areas, the method creates unambiguous accountability logic. It reduces friction because decision, execution, contribution, and information become separately visible. | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. |
Complexitydifferent | High | Low | Medium |
Timedifferent | 0.5-2 Tage | 45-90 min | 2-4 h |
Participantsdifferent | 6-12 | 2-8 | 4-10 |
Formatdifferent | Workshop | Workshop + async | Workshop |
Outputdifferent | Service Blueprint, Fail Points, Ownership Map | RACI Matrix, Responsibility Map, Decision Notes | Journey Map, Pain-point List, Opportunity Backlog |
Tagsno overlap | Service designOperationsJourneyBlueprint | RolesResponsibilityGovernanceOperations | JourneyServiceService design |
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