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| Criterion |  UX Design Service Blueprinting |  UX Research Empathy Mapping |  Operations 5 Whys |
|---|---|---|---|
Purposedifferent | When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit. | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. | For a single, hard-to-explain deviation, the method exposes the causal chain behind the visible symptom. It keeps the cause open until a controllable condition emerges instead of a mere description. |
Complexitydifferent | High | Low | Low |
Timedifferent | 0.5-2 Tage | 30–60 min | 15-30 min |
Participantsdifferent | 6-12 | 4-8 | 2-6 |
Formatsame | Workshop | Workshop | Workshop |
Outputdifferent | Service Blueprint, Fail Points, Ownership Map | Empathy Map, Assumptions List, Research Gaps | Root cause notes, Countermeasures |
Tagsno overlap | Service designOperationsJourneyBlueprint | SynthesisQualitativeWorkshop | Root causeIncidentLeanProblem solving |
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