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Criterion
Paper illustration of a scoring table with four factor columns, a calculator and three ordered initiative cards.
Product Strategy
RICE Scoring
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Paper illustration of a decision table with criteria rows, weighted ratings, and a narrowly leading alternative.
Decision Making
Decision Matrix
Purposedifferent
When many initiatives compete for the same resources, it brings reach, impact, confidence, and effort into one shared ranking. It makes prioritization economically connectable.When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic.
Complexitysame
MediumMediumMedium
Timedifferent
60-90 min1-3 h45-90 min
Participantsdifferent
2-103-102-8
Formatdifferent
Workshop + asyncWorkshopWorkshop + async
Outputdifferent
RICE Scores, Ranked List, Assumption LogCustomer Journey Canvas, Pain Points, Experience OpportunitiesDecision Matrix, Scoring Rationale, Selected Option
Tagsno overlap
PrioritizationScoringRoadmapTradeoffs
JourneyCustomerService designCanvas
DecisionCriteriaScoringTradeoffs
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring
Paper illustration for Trade-off Analysis.
Decision Making
Trade-off Analysis
Paper illustration of Cost of Delay with its method-specific working model.
Delivery
Cost of Delay
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping