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Criterion
Paper radar with five axes, two current and target profiles, and evidence cards beside each dimension.
Decision Making
Radar
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Purposedifferent
When capabilities, maturity levels, or market positions need to be compared across several dimensions, overview is easily lost. Radar brings different characteristics into a shared picture and shows patterns faster than tables do.Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.
Complexitydifferent
MediumLowHigh
Timedifferent
1-2 hStunden bis wenige Tage1-4 Wochen
Participantsdifferent
2-101-41-6
Formatdifferent
Workshop + asyncWorkshop + asyncAsync
Outputdifferent
Radar Map, Capability Scores, Action AreasPretotyping sketch, Test setup, Conversion data, Go or no-go decisionExperiment results, Decision log, Learning summary
Tagsno overlap
AssessmentPortfolioCapability
ValidationDemandMVP
ExperimentsGrowthAnalyticsValidation
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping