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| Criterion |  Product Strategy Product Vision Board |  UX Design Customer Journey Canvas |  Architecture Architecture Inception Canvas |
|---|---|---|---|
Purposedifferent | When a product needs a shared direction, it connects target audience, benefit, and business picture in a clear vision. It makes the envisioned future legible for the team. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | The Architecture Inception Canvas bundles the first architecture questions into a compact decision picture. It fits when an initiative is still in motion but still needs clear guardrails. |
Complexitydifferent | Low | Medium | Low |
Timedifferent | 1-2 h | 1-3 h | 1-2 h |
Participantsdifferent | 2-8 | 3-10 | 3-8 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | Product Vision Board, Vision Statement, Assumptions and Validation Questions | Customer Journey Canvas, Pain Points, Experience Opportunities | Inception Canvas, Risks, Goal List, Open Questions |
Tags1 shared | VisionCanvasStrategyAlignment | JourneyCustomerService designCanvas | AlignmentArchitectureCanvas |
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