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Criterion
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration of a decision table with criteria rows, weighted ratings, and a narrowly leading alternative.
Decision Making
Decision Matrix
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Purposedifferent
When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic.When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.
Complexitysame
MediumMediumMedium
Timedifferent
30-60 min je Interview45-90 min30-60 min je Interview
Participantsdifferent
5-12 Interviews2-85-10 Interviews
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Problem Evidence, Risk Notes, Customer SegmentsDecision Matrix, Scoring Rationale, Selected OptionSolution Feedback, Objection List, Validation Notes
Tagsno overlap
DiscoveryInterviewsValidation
DecisionCriteriaScoringTradeoffs
ValidationInterviewsPrototype
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Paper illustration for Trade-off Analysis.
Decision Making
Trade-off Analysis
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint