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| Criterion |  Product Discovery Pretotyping |  Business Strategy Business Model Canvas |
|---|---|---|
Purposedifferent | Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data. | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. |
Complexitydifferent | Low | Medium |
Timedifferent | Stunden bis wenige Tage | 1-2 h |
Participantsdifferent | 1-4 | 2-8 |
Formatsame | Workshop + async | Workshop + async |
Outputdifferent | Pretotyping sketch, Test setup, Conversion data, Go or no-go decision | Business Model Canvas, Assumption List, Business Hypotheses |
Tagsno overlap | ValidationDemandMVP | Business modelStrategyValueInnovation |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
