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| Criterion |  Business Strategy PESTLE Analysis |  Product Discovery Learning Card |  Product Discovery Smoke Test |
|---|---|---|---|
Purposedifferent | PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends. | The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. |
Complexitydifferent | Medium | Low | Low |
Timedifferent | 1-3 h | 25-40 min | 1-5 Tage |
Participantsdifferent | 2-10 | 1-5 | Nutzertraffic |
Formatdifferent | Workshop + async | Workshop + async | Async |
Outputdifferent | PESTLE Map, External Risks, Strategic Questions | Learning Card with evidence and next action | Interest Metrics, Conversion Signal, Learning Note |
Tagsno overlap | StrategyMarketAnalysis | ExperimentsValidationDiscoveryLearning | ValidationExperimentsDemandGrowth |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
