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| Criterion |  Business Strategy PESTLE Analysis |  Business Strategy Ansoff Matrix |  Growth Funnel Analysis |
|---|---|---|---|
Purposedifferent | PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | 1-3 h | 45-90 min | 1-3 h |
Participantsdifferent | 2-10 | 2-8 | 1-5 |
Formatdifferent | Workshop + async | Workshop + async | Async |
Outputdifferent | PESTLE Map, External Risks, Strategic Questions | Ansoff Matrix, Growth Options, Risk Notes | Funnel report, Drop-off analysis, Optimization hypotheses |
Tagsno overlap | StrategyMarketAnalysis | GrowthStrategyMarketPortfolio | AnalyticsConversionGrowth |
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