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| Criterion |  UX Research Personas |  Delivery RAID Log |  UX Research User Interviews |
|---|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | Helps clarify scope, sequence, and delivery flow in concrete terms. It makes work, boundaries, and order steerable. The result is captured as a RAID Log and a source for status reporting. | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. |
Complexitydifferent | Medium | Low | Low |
Timedifferent | 1-3 Tage | 30 min Setup, dann laufend | 30–60 min per interview |
Participantsdifferent | Internes Team | 1-3 maintaining, briefing for everyone | 1 participant per interview |
Formatdifferent | Workshop + async | Async | Workshop + async |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | RAID Log, Status Report Source | Interview Notes, Themes, Insight Summary |
Tagsno overlap | ResearchCustomerSynthesis | RiskTrackingStakeholdersGovernance | QualitativeResearchCustomerDiscovery |
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