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| Criterion |  UX Research Personas |  Product Discovery Pretotyping |
|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data. |
Complexitydifferent | Medium | Low |
Timedifferent | 1-3 Tage | Stunden bis wenige Tage |
Participantsdifferent | Internes Team | 1-4 |
Formatsame | Workshop + async | Workshop + async |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | Pretotyping sketch, Test setup, Conversion data, Go or no-go decision |
Tagsno overlap | ResearchCustomerSynthesis | ValidationDemandMVP |
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