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Criterion
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
Paper illustration of a Lean Canvas with nine fields, notes, and one highlighted learning risk.
Product Strategy
Lean Canvas
Purposedifferent
When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.When an early product bet still has too many open points, it brings target group, problem, and assumptions into a single view. It condenses the idea so core risks become nameable.
Complexitysame
MediumMedium
Timedifferent
1-3 Tage45-90 min
Participantsdifferent
Internes Team1-6
Formatsame
Workshop + asyncWorkshop + async
Outputdifferent
Persona Profiles, Needs Summary, Scenario NotesLean Canvas, Core Assumptions, Experiment Backlog
Tagsno overlap
ResearchCustomerSynthesis
StartupLeanAssumptionsBusiness model
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Lean Startup with its method-specific working model.
Innovation
Lean Startup
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Paper illustration of Five-Minute VC Check with its method-specific working model.
Business Strategy
5-Minuten VC-Check