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| Criterion |  UX Research Personas |  UX Research Empathy Mapping |  Operations Getting Things Done |
|---|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. | With many open commitments and ideas in daily life, a reliable external storage system emerges. The method relieves the mind so priority and context don't have to compete in memory. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | 1-3 Tage | 30–60 min | 1-2 h Setup, laufend |
Participantsdifferent | Internes Team | 4-8 | 1 |
Formatdifferent | Workshop + async | Workshop | Async |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | Empathy Map, Assumptions List, Research Gaps | Action Lists, Project List, Review Routine |
Tagsno overlap | ResearchCustomerSynthesis | SynthesisQualitativeWorkshop | ProductivityPlanningTasksExecution |
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