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| Criterion |  UX Research Personas |  Decision Making Delphi Method |
|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. |
Complexitydifferent | Medium | High |
Timedifferent | 1-3 Tage | 1-4 Wochen |
Participantsdifferent | Internes Team | 6-30 Experten |
Formatdifferent | Workshop + async | Async |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | Expert Forecast, Consensus Range, Assumption Notes |
Tagsno overlap | ResearchCustomerSynthesis | ForecastingExpertsDecisionStrategy |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
