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| Criterion | ![]() UX Research Personas | ![]() Innovation Crazy 8s | ![]() UX Design Design Studio |
|---|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development. | When several designs need to be quickly put in relation to each other, it makes ideas visible and comparable. It encourages early variants instead of long upfront debates. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | 1-3 Tage | 8-15 min | 1-3 h |
Participantsdifferent | Internes Team | 1-10 | 3-8 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | Sketch Set, Idea Shortlist, Direction Options | Sketches, Concept Directions, Design Decisions |
Tagsno overlap | ResearchCustomerSynthesis | BrainstormingSketchingSpeedDivergenceDesign sprint | SketchingCollaborationIdeation |
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