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| Criterion |  UX Research Personas |  Delivery Cost of Delay |
|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | Helps clarify scope, order, and delivery flow in concrete terms. It makes work, constraints, and sequence manageable. The result is captured as a Cost of Delay table and prioritization sequence. |
Complexitydifferent | Medium | High |
Timedifferent | 1-3 Tage | 90-180 min |
Participantsdifferent | Internes Team | 3-8 |
Formatdifferent | Workshop + async | Workshop |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | CoD Table, Prioritization Sequence |
Tagsno overlap | ResearchCustomerSynthesis | PrioritizationDeliveryEconomicsDecision |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
