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Criterion
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
Paper illustration for ALPEN Method
Operations
ALPEN Method
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Purposedifferent
When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.With an overloaded day full of too many tasks, a realistic picture of the day emerges. The method connects estimating, deciding, and buffer thinking so planning fits available energy and time.When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.
Complexitydifferent
MediumLowLow
Timedifferent
1-3 Tage10-20 min daily30–60 min per interview
Participantsdifferent
Internes Team11 participant per interview
Formatdifferent
Workshop + asyncAsyncWorkshop + async
Outputdifferent
Persona Profiles, Needs Summary, Scenario NotesDaily Plan, Time Estimates, Review NotesInterview Notes, Themes, Insight Summary
Tagsno overlap
ResearchCustomerSynthesis
PlanningTime managementProductivityOperations
QualitativeResearchCustomerDiscovery
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Affinity Diagramming
UX Research
Affinity Diagramming
Empathy Mapping
UX Research
Empathy Mapping
Paper notes move from an inbox to action, project and calendar collections.
Operations
Getting Things Done
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview