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| Criterion |  Operations PDCA Cycle |  Product Strategy ICE Scoring |  Growth Growth Experiment |
|---|---|---|---|
Purposedifferent | For an improvement that still has to prove itself in everyday work, the method runs it through small learning loops. It connects planning, checking, and standardization into a repeatable learning mode. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment. |
Complexitydifferent | Low | Low | Medium |
Timedifferent | 1 h bis mehrere Wochen | 30-60 min | 1-2 Wochen |
Participantsdifferent | 1-8 | 2-8 | 1-6 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | PDCA Log, Experiment Plan, Learning Outcome, Standard Change | ICE Table, Top Idea List | Experiment card, Result summary, Next bet |
Tagsno overlap | Continuous improvementLeanExperiments | PrioritizationScoringGrowthDecision | MarketingGrowthExperimentsLearning |
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