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| Criterion |  Product Discovery Opportunity Interview |  Innovation Rapid Ideation |
|---|---|---|
Purposedifferent | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. | When a decision needs to be prepared quickly, the method generates many solution-close variants in a short time. It deliberately relies on pace to undercut self-censorship and perfectionism. This quickly produces a usable field for prioritization and further work. |
Complexitydifferent | Medium | Low |
Timedifferent | 30-60 min je Interview | 5-20 min |
Participantsdifferent | 5-12 Interviews | 1-20 |
Formatsame | Workshop + async | Workshop + async |
Outputdifferent | Interview Notes, Opportunity Themes, Customer Quotes | Ideenpool, Roh-Shortlist, Cluster |
Tagsno overlap | DiscoveryInterviewsOpportunityCustomer | BrainstormingIdeationDivergenceSpeed |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
