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| Criterion |  Product Discovery Outcome-Driven Innovation |  Product Discovery Product Kata |  Innovation Design Thinking |
|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | Product Kata helps clarify customer problems, solution ideas, and evidence through a repeatable improvement routine. It captures direction, current metric, target metric, experiment notes, and learning. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. |
Complexitydifferent | High | Medium | High |
Timedifferent | Mehrere Wochen | 1-2 Wochen je Loop | 1 Tag bis mehrere Wochen |
Participantsdifferent | 2-6 researchers plus sample | 3-10 | 4-10 |
Formatdifferent | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Direction, Current metric, Target metric, Experiment note, Learning report | Problem Statement, Prototype, Test Learnings |
Tagsno overlap | OutcomesInnovationResearchQuantitative | OutcomesDiscoveryLearningIterationCoaching | InnovationPrototypeResearch |
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